Muhammad Umair Ahmad

Umair is an Associate Product Marketing Executive who likes to talk about the latest technology trends powered by AI.

Posts by Muhammad Umair Ahmad
The Coca-Cola AI Christmas Ad: Revolutionizing Video Marketing

The Coca-Cola AI Christmas Ad: Revolutionizing Video Marketing

You’ve probably been there: You spend months perfecting a video campaign, only to release it into th …

Muhammad Umair Ahmad December 17, 2024
The Limitations of Traditional VCM: Why AI is the Answer

The Limitations of Traditional VCM: Why AI is the Answer

Imagine you’re on a deadline and wasting hours searching for a specific video clip in your company’s …

Muhammad Umair Ahmad December 17, 2024
A Buyer's Guide to Writing an Enterprise Video Platform RFP
A person writing an enterprise video platform RFP

A Buyer's Guide to Writing an Enterprise Video Platform RFP

Does this scenario sound familiar? You’re at a standstill because the latest all-hands meeting didn’ …

Muhammad Umair Ahmad December 13, 2024
Why You Need Branded Video Content to Create Brand Authenticity.
an image showing a person utilizing branded video content

Why You Need Branded Video Content to Create Brand Authenticity.

Have you ever scrolled through social media only to be bombarded by a sea of generic ads that feel m …

Muhammad Umair Ahmad December 10, 2024
10 Reasons to Choose On-Premises Infrastructure for Enterprise Content
A manager using On-premises Infrastructure to Host Enterprise Content 

10 Reasons to Choose On-Premises Infrastructure for Enterprise Content

Have you ever thought about the very real risks that come with storing your enterprise content on a …

Muhammad Umair Ahmad December 9, 2024
Everything You Need to Know About Content Management Lifecycle
Content Cycle visualization chart

Everything You Need to Know About Content Management Lifecycle

Imagine you’re preparing for a meeting and must locate a critical report. But instead of finding it …

Muhammad Umair Ahmad December 9, 2024
Making Videos Fluid with AI-Powered Video Workflows
A young man of mixed descent with short dark hair wearing casual headphones, sitting at a contemporary desk with a laptop and video editing software on the screen, with a photo frame in the background.

Making Videos Fluid with AI-Powered Video Workflows

Do you feel your team spends more time managing videos than creating them? Traditional workflows oft …

Muhammad Umair Ahmad December 9, 2024
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